The plethora of media moguls that are members of Journal Services LLC, embraced another gigantic addition this past week when Senior Associate Athletics Director Malcolm Butler, aka, the “Voice of La Tech”, joined the LIncoln Parish Journal. Butler will partner with Kyle and Judith Roberts as the co-publishers for the free daily, on-line, media outlet.
The Lincoln Parish Journal is one of ten subsidiaries of Journal Servicess LLC that include the Jackson Parish Journal, Shreveport/Bossier Journal, Sabine Parish Journal, Bienville Parish Journal, Red River Parish Journal, Winn Parish Journal, Webster Parish Journal, DeSoto Parish Journal and Natchitoches Parish Journal.
“We at the LPJ could not be more excited to have Malcolm formally join our efforts,” Judith Roberts said. “He has had a storied career at Louisiana Tech and knows Ruston and Lincoln Parish inside and out. For us, it only adds to the integrity and stability of the LPJ moving forward. This move will improve our ability to serve the residents of this community with free news and feature stories that they richly deserve.”
Butler has spent the past 23 years serving in a full-time capacity within the Louisiana Tech Athletic Communications Department. He announced his transition out of his current role last week, although he will remain as the radio voice for Tech football, men’s basketball and softball.
“First, I want to publicly thank Dr. Les Guice and Dr. Eric Wood for their support,” said Butler. “I made the decision about a year ago that this would be my last year in a full-time capacity at Tech. Both of them have been awesome in allowing me the flexibility to transition out of the athletic communications department while remaining as the voice of Tech Athletics. I look forward to continuing my deep connection to my alma mater.”
Butler has Lincoln Parish in his blood, attending AE Phillips Laboratory School, Ruston High School and Louisiana Tech during his educational days. He said he feels joining the LPJ as co-publisher is a great step that will allow him to continue to contribute to his hometown in a variety of ways.
“One of the things I loved about my job at Louisiana Tech was I had the ability to tell so many stories about the people at a school I love,” said Butler. “Everyone has a story. Even the stranger on the street. And I look forward to joining Kyle and Judith and the staff at the Lincoln Parish Journal in providing our area with a wonderful online media outlet.”
During the past 23 years at Louisiana Tech, Butler has won numerous awards state-wide for both his writing and his broadcasting.
“The Lincoln Parish Journal is made up of writers and content providers who have grown up in this parish,” said Butler. “So many of us were Wiley Hilburn disciples from the Louisiana Tech journalism program. And every one of us love our community.”
Readers can contact Butler at lpjnewsla@gmail.com.
The article Butler joins Lincoln Parish Journal was first published in the Lincoln Parish Journal on June 27th.
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